When we think of building a fully-functional website for our business, which is the first CMS that comes to your mind? Of Course, our answer is going to be a WordPress.
Undoubtedly, WordPress is the world’s most relevant open source content management system that can help you create a professionally-developed website, without any technical assistance. You can easily manage, customize, and extend the functionality of your site in a matter of few minutes by using WordPress’ themes, plugins, and other extensions.
Today, most of the businesses are opting for WordPress web development to grow their business online. Well, there are lots of other reasons that will determine why business should go for WordPress.
In this blog post, we will share some of the interesting reasons why you should opt for WordPress. This will encourage those businesses who are not using WordPress or for those who are new into the web development industry.
- WordPress Is Free
The best thing about WordPress is that it is a free open source CMS tool. It means you don’t need to pay for creating any kind of a website on WordPress. In fact, you never have to concern about the hidden charges or any other fees. You can simply download and install WordPress at free of charge.
Plus, it offers tons of free themes and plugins that you can use to build more engaging, more attractive and more professional site within a few clicks of button.
- Flexibility or Adaptability
WordPress offers a great flexibility to those who want to set up a dynamic website over WordPress. No matter what type of a website you want – it can be a personal blog, photography or portfolio based website, restaurants or travel website, e-commerce site or anything else.
WordPress has the ability to adjust according to your needs. In fact, it also comes with thousands of compelling themes and plugins that will help you build a custom website with ease.
- It Offers Plenty of Customization Options
As I mentioned above, WordPress comes with thousands and millions of themes and plugins that enable you to customize the look and feel of your website, without even writing any code. You can change the color, background, structure, layouts, fonts and many other designing elements of your website by using the most suitable WordPress theme(s).
In fact, you can also extend the functionality of your site by making the use of WordPress plugin(s). So, you can create a site or blog that you’ve always wanted.
- Search Engine friendly
First, let me clear you that WordPress is not a SEARCH ENGINE OPTIMIZED CMS. However, it is a search engine friendly, but still you need to do some manual SEO work for the best possible result. Yes, of course, most of the popular search engines like Google consider websites that are developed on WordPress because its framework is super-easy to crawl.
WordPress also offers various robust SEO tools and plugins such as WordPress SEO by Yoast, SEOPressor and much more that can help you optimize your site for search engines.
- Integrated with Various Robust Platforms
Another amazing feature of WordPress is that it integrates some of the best and useful platforms that can boost the functionality of your website.
For example: if you want to commence an email campaign on your site, you can opt for a service like MailChimp or Aweber with ease. In fact, WordPress is integrated with the leading payment gateways that will help you set up a safe and secure online payment system for your e-commerce site.
- Use of Multimedia
The inclusion of images, audio, and video files allows website owners to enhance the user experience of their websites.
Luckily, WordPress makes it simple for you to embed all multimedia files into a post or page. You can upload and edit these files and make it compatible for multiple devices and mobile platforms with ease.
- Secured and Protected
Most of the hackers target WordPress websites because it is one of the popular CMS platforms across the web world. But you don’t need to worry because WordPress offers various powerful tools that will strengthen the security of your site. In fact, it comes with a bundle of security plugins that will protect your site from hackers and other security vulnerabilities.
On the top, WordPress frequently updates its software, themes, and plugins to strengthen the security of a website.
WordPress by far is the best content publishing software that offers tons of advanced features and function that will help you grow business online. You can comment here to share more benefits of using WordPress.
Author Bio. :- Priya is a Technical SEO at Hopinfirst, a leading mobile app development company which provide best ios app development and Android app development Services.